Tuesday, June 13, 2006

No World Cup Fever Here

Just like clockwork, every 4 years the biggest sporting event the entire world cares about, except of course for the United States Of America, the World Cup of soccer has begun. And prior to each World Cup, in an effort to get Americans to care, is the hype surrounding America's team. This is the year that they advance deep into the field and become a true contender. And it seems like every World Cup the American team disappoints...with this World Cup likely to be the same. Sure, they have only lost 1 game and have 2 left to play, but out of the 2 past World Cups only 1 team has ever advanced out of pool play after losing their first game...so the likelihood we will see much more of the American squad after their third game is unlikely.

And I'm like most Americans... I really couldn't care less. But what really bothers me is the hype. And of course it's our favorite sports channel that is leading the charge...of course they are also carrying many of the games so they will do their best drum up some interest. But what sickens me is that ESPN prior to game 3 of the Stanley Cup decided to mention that the game may be the least watched program during prime time in the history of sports. I'm sure there wouldn't be any mention of that if ESPN was carrying the Stanley Cup. I'm sure ESPN's newest programming decision to air dominos is paying off immensely already. I happened to be just sitting around when this hit the air. After 15 minutes of domino hype you actually saw people playing dominos...yes, it is about as exciting as watching a chess match...yawn....

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